Changelog

What we shipped, newest first. Serpkin is in early access, so it moves quickly.

  1. Free tools

    Five free SEO tools and guides for AI app builders

    • New free tools: a robots.txt tester (Googlebot and AI crawlers), an XML sitemap validator, a redirect checker, a Google result preview and a schema markup generator.
    • New guides for Lovable, v0, Bolt, Replit and Vite + React apps.
    • New comparisons: Ahrefs alternatives, Semrush alternatives and SEO MCP servers.
    • Every guide and comparison reviewed against official sources.
  2. Agent

    A better first run, in the app and in your agent

    • npx serpkin now runs the first scan and shows your first mission before it finishes.
    • Missions are grouped into fix what's broken, win more searches and get found elsewhere, each with what it gets you.
    • Your agent can dismiss a mission with a reason; Serpkin ranks similar missions lower when they aren't relevant.
    • Two new prompts for every agent: how is my site doing, and research a topic.
  3. Product

    New mission types

    • Free tool missions when the top results for a search are calculators, generators or checkers.
    • Comparison and alternatives pages for competitors you add, with sourced, dated tables.
    • Directory listings that fit your site, with the ones your competitors already use.
    • Small fixes such as titles, descriptions and canonicals now ship together as one “Fix the basics” mission.
  4. Product

    Results, site watch and billing

    • Results at 14 and 28 days compared with similar pages you didn't change.
    • Weekly site watch with alerts for errors, noindex, sitemap and robots.txt problems and lost rankings.
    • A free SEO checker for any page, and the public guides.
    • A Claude Code plugin with /serpkin:next, /serpkin:ship, /serpkin:check and /serpkin:status.
  5. Agent

    Serpkin for coding agents

    • An MCP server for Claude Code, Codex and Cursor.
    • Ranked missions with the files to change, a patch-ready plan and checks, verified on preview and production.